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We need to form a group and decide a suitable track. It must be an original piece of music. Create a mindmap with several ideas and present it,
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Write a treatment to sell your ideas, and make sure you include:
-A summary of the narrative idea and how it links to the lyrics
-Which professional music videos inspired you and how
-Casting, actors, props and locations
-Any ethnical considerations
-Length
-Audience
-Channel for broadcast -
Gather 3 case studies of existing music videos that relate to your idead in terms of genre/ style, content and role of performance. The case studies can be presented as notes, mood board, annoated or infrogram.
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Use Photoshop or InDesign to produce two prints artefacts. Photograph the hard copy for upload to your blog alongside the digital version.
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Do some initial pre-production audience feedback on your idea and treatment. Write a evalution of the audience feedback including any changes you will make as a result. You will also need to upload the video of the feedback, and embed it on your blog.
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Draw up a detailed storyboard, this will be our shot-by-shot guide during filming. You also need to seek writte permission to use actors and locations using release forms. You need to allocate and agree on production team roles. You also need to identify and list an costumes, props or make-up.
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Three weeks to shoot the video
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Three weeks to edit
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Case studies - find three examples of current CD digipacks for exisitng music promos of similar genre. Fine three accompanying magazine adverts for similar digipacks, and take notes on use of images.
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Present your prints ideas to the class
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Need to be completed
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Plan and book a shoot, and produce photography call sheets.
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Screen your finished music promo and show your target audience your two prints artefacts
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