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World Wide Web was launched
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Computer history Internet took off in 1994
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In October of 94, HotWired site launches with ads from AT&T, Sprint, MCI, Volvo, and others.
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ESPN aggressively pitches advertisers on $1 million charter sponsorships of its future Web site and additional online properties.
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March 1995, Yahoo!, a popular Web directory, transforms into a commercial business.
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Focalink Communications introduced the SmartBanner media planning service.
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September 1996,
GM expands its content to over 38,000 pages, making it one of the largest sites to market products. -
A 2001 study conducted by Opt-in News, one out of three online newsletter publishers use the newsletter to generate advertising revenue. In many cases, according to Forrester Research, advertising in online newsletters is more effective than placing a banner ad on a Web site; a Forrester study revealed that advertisements in e-mail newsletters had an average response rate of 18 percent in 2000
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In 2008, The New York Times, worked with comScore and published an initial estimate to quantify the user data collected by large Internet-based companies.
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March 1998
Yahoo! makes a minimum advertising commitment to Netscape of $25 million over two years