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Marquis Johnson Internet Marketing History Timeline

  • Worldwide Web creation

    Worldwide Web creation
    World Wide Web was launched
  • Computer history Internet

    Computer history Internet
    Computer history Internet took off in 1994
  • Hot Wired

    Hot Wired
    In October of 94, HotWired site launches with ads from AT&T, Sprint, MCI, Volvo, and others.
  • ESPN advertising success

    ESPN advertising success
    ESPN aggressively pitches advertisers on $1 million charter sponsorships of its future Web site and additional online properties.
  • Yahoo!

    Yahoo!
    March 1995, Yahoo!, a popular Web directory, transforms into a commercial business.
  • Focalink

    Focalink
    Focalink Communications introduced the SmartBanner media planning service.
  • General Motors advertising

    General Motors advertising
    September 1996,
    GM expands its content to over 38,000 pages, making it one of the largest sites to market products.
  • Online Ads

    Online Ads
    A 2001 study conducted by Opt-in News, one out of three online newsletter publishers use the newsletter to generate advertising revenue. In many cases, according to Forrester Research, advertising in online newsletters is more effective than placing a banner ad on a Web site; a Forrester study revealed that advertisements in e-mail newsletters had an average response rate of 18 percent in 2000
  • New York Times

    In 2008, The New York Times, worked with comScore and published an initial estimate to quantify the user data collected by large Internet-based companies.
  • Yahoo Success

    Yahoo Success
    March 1998
    Yahoo! makes a minimum advertising commitment to Netscape of $25 million over two years