Sports Marketing Timeline

  • Feb 1, 1550

    Introduction of Outdoor

    Introduction of outdoor entertainment including bowling, primitive amusement rides, music and dancing.
  • Baseball game at Fashion Rack Course

    Fans paid to attend a baseball game between two teams in the New York City area at Fashion Rack Course in Queens.
  • NCAA was formed

    National Collegiate Athletic Association (NCAA) was officially formed to govern collegiate athletics.
  • Development ofd recording sound

    Development of recording of sound on motion picture film.
  • First commercial radio stations

    First commercial radio stations with regularly scheduled broadcasts.
  • RCA established the National Broadcasting Company

    RCA established the National Broadcasting Company (NBC)
  • arnsworth transmits first electronic television picture;

    Farnsworth transmits first electronic television picture; receives patent.
  • CBS

    The Columbia Broadcasting System (CBS) is founded.
  • The Stock Market Crash

    The Stock Market Crash leads to the Great Depression closing nearly three-fourths of amusement parks.
  • First television is sold.

    First television is sold.
  • Lou Gehrig

    Lou Gehrig appeared on a Wheaties box.
  • WNBA was formed

    All-American Girls Professional Baseball League was formed due to many Major League Baseball players serving in WWII.
  • Televisions are in over one million homes.

    Televisions are in over one million homes.
  • Wilson signed Babe Didrickson

    Wilson Sporting Goods signed golfer Babe Didrickson Zaharias to an endorsement contract for $100,000 per year.
  • Color TV

    Color television is introduced.
  • Disneyland in Anaheim,

    Disneyland in Anaheim, California opens costing $17 million to build.
  • Over 100 million television sets are in homes

    Over 100 million television sets are in homes around the world.
  • Six Flags opens in Texas

    Six Flags opens in Texas
  • Blue Riobbon Sports open. (nike)

    Phil Knight opens Blue Ribbon Sports. In 1972, the name is changed to Nike.
  • The Magic Kingdom in Walt Disney World in Orlando, Florida

    The Magic Kingdom in Walt Disney World in Orlando, Florida opens costing $375 million the build
  • IX enacted

    Title IX is enacted, mandating equal access to educational opportunities for men and women.
  • Nike

    Blue Ribbon is changed to nike
  • Rich Foods

    Rich Foods pays $60,000/year for the naming rights to the Buffalo Bills football stadium.
  • US Boycotts Summer Olympics in Moscow

    The US boycotts the Summer Olympics in Moscow.
  • CNN

    CNN, the first all news network, is launched by Turner Cable Network
  • Prince Charles and Diana Spencer are married on international television

    Prince Charles and Diana Spencer are married on international television
  • First IBM Personal Computers

    First IBM Personal Computers are available for retail sales
  • MTV debuts

    MTV debuts
  • Michael Jackson’s “Thriller”

    Michael Jackson’s “Thriller” sells 20 million albums
  • First compact disc is released

    First compact disc is released
  • Olympics become commercialized

    The Olympics becomes commercialized. Peter Ueberoth helps to make the Olympics profitable.
  • Nintendo home entertainment system is introduced

    Nintendo home entertainment system is introduced
  • Time and Warner merge to become Time Warner Inc.

    Time and Warner merge to become Time Warner Inc.
  • First television program delivered via the Internet (webcast)

    First television program delivered via the Internet (webcast)
  • Olympics in ATL

    Olympic Park in Atlanta, GA is bombed.
  • Princess Diana

    Princess Diana is killed in an automobile accident