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promotion plan
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Sweepstakes
Our sweepstakes will be a contest between our customers to see who our most loyal customers are. The winner of this contest will receive a $100 gift card to our coffee shop. This contest will be a week long and the winner will be determined by the person who buys the most items in that week. -
Coupons
We will offer coupons to our repeat customers one free meal if you purchase one or more large cups of coffee. We will direct mail these coupons to our customers to ensure that they get them. -
Coupon book
Coupon book will be sold for $5 with tons of different deals inside the book to promote our company. -
Traffic Builder/Coffee Mug
On november 10th every customer that makes a purchase at our store will receive a free coffee mug no matter the amount of the purchase. -
Product sample
Every person that walks into our store on November 22 will receive a sample of you of our mini doughnut holes. This will encourage them to buy our doughnuts and to trust our company.
