Puresoullogo

Pure Soul Promotional Plan - Lucas Dietzler

  • Coupon Promotional Plan

    Coupon Promotional Plan
    Our coupons will be in store, we will post on social media saying that we have 25% off fall coffees. The coupons will be in store to ensure people will come in and use them. This will help us because people will see the price off of it and want to come in to try our limited edition fall coffee.
  • Sweepstakes/Competition Promotion

    Sweepstakes/Competition Promotion
    We would do it on a concert night, we would have with every coffee purchase, you get a ticket for a 15 free drinks card. This will help us because it will attract more people, and people will buy our drinks in order for the ticket.
  • Coupon Plan Promotion

    Coupon Plan Promotion
    We will use a punch card, so the tenth coffee is free. We will hand them out with their first purchase so people can get them. This will help us because people will keep coming to get their free coffee.
  • Product Sample Promotion

    Product Sample Promotion
    We could make our own drink brand to sell at grocery stores, like fall seasonal drinks in glass bottles to sell at Pickin Save and Piggly Wiggly. These will be distributed in the grocery stores I said, and also at our cafe. We will also have taste tables for people to try to make sure they are good. This will help us because it will increase profits and get people to continue to buy our stuff.
  • Giveaways Promotion

    Giveaways Promotion
    On one day, we will have a mini guitar giveaway, where we give mini wood guitars for the first 500 people that walk in. I selected this because people will want to come for the prize, and then also get drinks. This will help because it will increase activity to get more people in our cafe.