Puresoullogo

Pure Soul Promotional Plan -- Claudia Moen

  • Coupons

    Coupons
    We will start offering coupons on november 4th, these coupons will be distributed on the streets, and in our store, in attempts to promote out brand and product even more. The coupon offers a free latte or $4 off any other drink or item in the store.
  • Traffic Building strategy

    Traffic Building strategy
    Aproximatly 10 days after the coupon strategy we will be offering a free "pure soul" coffee mug to anyone who likes and shares our page on social media sites. The rules are as follows: anyone can participate, must show proff of the liking and sharing of our page, and have to pick their free coffee mug in the store. This helps get our name out there more on social media sites, and gets us back into our target market's good graces.
  • Who Doesn't love Free Samples?

    Who Doesn't love Free Samples?
    Free small bags of our fresh coffee beans with the many flavors will be given out the streets and in our store. The target market can get a taste of our products and know that we do not sell shady items. This will take place 20 days after the coupons are handed out.