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Federalist papers
The earliest newspapers in the United States were tied to political groups or parties. The Federalist Papers, which urged the ratification of the Constitution, were first published in New York newspapers. -
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Evolution of media in American politics
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Yellow Journalism
The development of high-speed presses, growing literacy rates, and the invention of the telegraph led to the rise of independent, mass-circulation newspapers in the first half of the 19th century. Competition for readers and advertisers became intense, so papers increasingly emphasized the sensational side of news in the second half of that century. This style of reporting became known as yellow journalism, and the most well-known practitioner was William Randolph Hearst in his New York Journal. -
Fire Side Chats
From the 1920s through the end of World War II, radio was a popular source of news and political analysis. President Franklin Roosevelt used his radio "fireside chats" (1933-1944) to speak directly to the American people about issues facing the country. -
Democratic and Republican national convention
Television has allowed Americans insight into the political process and has actually become part of the process. The Democratic and Republican national conventions were televised for the first time in 1952. Dwight Eisenhower ran the first political TV ads during his campaign. -
Kennedy vs Nixon
It is generally believed that John Kennedy "won" the 1960 presidential debate because he looked better than Richard Nixon on television. Also, By bringing the Vietnam War into our homes every evening, television certainly influenced the attitudes of Americans toward the conflict and increased support for withdrawal. -
Howard Dean and the internet
The Internet is a powerful resource in presidential campaigns. Howard Dean, a candidate for the 2004 Democratic party nomination, showed how to effectively use the Internet to raise money. Web sites give candidates the means to profile voters, recruit volunteers, and present their views on the issues. -
Obama and social media
Signifying the importance of internet political campaigning, Barack Obama’s presidential campaign relied heavily on social media, and new media channels to engage voters, recruit campaign volunteers, and raise campaign funds. The campaign brought the spotlight on the importance of using internet in new-age political campaigning by utilizing various forms of social media and new media (including Facebook, YouTube and a custom generated social engine) to reach new target populations. The campaign'
