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Incentives (Contests/ Sweepstakes)
An example of a contest I would use is about a cup of starbucks coffee. If you buy a cup at our restraunt and give use the cap you get a chance to throw a football 20 yards into a bin. If you make it you will go into a raffel to win a trip to Hawaii. This will increase the image of the restraunt because starbucks is helping you, and your helping starbucks. People will want to win the trip, and love football, so they will come in. -
Product Samples
The detailed description of a product sample is a small portion of the product making the customer think and even buy the product. The products will be distributed in the front of the store or even outside. The reason for this is so people will take a small cup of coffee, and like it so much that they will keep coming back. This will increase the image of the restraunt because people will like the taste and energy of the coffee so much that they will keep coming back. -
Coupons
The point of a coupon is a voucher you may get in a magazine or newspaper entitling the holder to a discount for a particular product. The distributing technique I would use to distribute my coupons is like I said put them in magazines and newspapers. I would also pay stores and shops to put the coupons in the entrance of their store. This promotional stategy will increase the image of the restraunt because now when people see the restraunt they will want to redeem their coupons.
