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Opening day
Traffic builders promotion:
The first 50 customers who enter the cafe will get a free coffee. It will be in size small. They can add in whatever flavors, milk, sugar, etc that they prefer. -
Coupon plan
The coupon deal states ¨For every 10 cups of coffee, get the 11th cup for free". The 11th cup can be any size the customer wants. This is set up quickly after the reopening date so that customers can start tracking how much coffee they've been getting. -
Product Samples
People will walk into the cafe and find samples immediately right by the door. The sample is a slice of a lemon bar. It will be completely free. Each customer is limited to one. -
Contest
The contest will begin december 10th so that the drawing can be at the end of the year around Christmas. When a customer gives the cafe a positive review on a rating website or app, they can enter the contest. Right before Christmas, a drawing will occur to see who wins. The winner will receive a package that includes a bag, a Christmas themed blanket, a 10$ gift card towards the cafe, and some fresh Christmas cookies. -
Coupons
A coupon will be sent out so everyone who lives in the same area code as the cafe. The coupon is brightly colored to catch the customer's eye. The coupon is for 30% off anything at the cafe. Additionally, it says that if the customer signs up for the coupon plan, they can get 40% off instead. This being mailed out January 1st because new year, new cafe.
