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A coupon will be sent out to everyone in the area for a buy 5 coffees get one free punch card from Pure Soul to get business running again and get people through the doors.
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Raffle sweepstakes for Pure Soul starts inside store. Buy one coffee and enter your name to win Free coffee for a year.
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Every customer that comes in on this day will get a free t shirt (first 100), it is a traffic builder because the people will rush to get the t shirt and to get the t shirt you have to get coffee, it will increase sales.
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Pure Soul Coffee will go into the mall and set up a stand to give out samples of coffee to customers who want one, this will increase sales because a lot of people go in and out of the mall and will see the stand and want to get some coffee.
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Pure Soul will send out coupons to people around city for a buy one get one free coffee, this will increase sales because people know they will be getting a free cup of coffee after purchases.
