Apple then and now

iTime: A History of Apple

  • Beginnings

    Beginnings
    Jobs and Steve Wozniak met in 1971, when their mutual friend, Bill Fernandez, introduced 21-year-old Wozniak to 16-year-old Jobs. In 1976, Wozniak invented the Apple I computer. Jobs, Wozniak, and Ronald Wayne founded Apple computer in the garage of Jobs's parents in order to sell it. They received funding from a then-semi-retired Intel product-marketing manager and engineer Mike Markkula.
  • Period: to

    History of Apple Company

  • Creating a Business

    Creating a Business
    Apple Computer, Inc. is officially created after the company is incorporated. Mike Markkula invests $92,000 in Apple, with intent to invest $250,000.
  • Public Image

    Public Image
    Apple goes public. Apple's share rises 32% that day, making 40 employees instant millionares. Jobs, the largest shareholder, makes $217 million dollars alone. Markkula makes $203 million that day, an incomprehensible 220,700% return on investment . Neither Jef Raskin, nor Daniel Kottke (one of the original Apple employees) were allowed to buy stock and so made no money during this time.
  • BASICs

    BASICs
    Jobs convinces Bill to write a BASIC interpreter for the Mac. This will become the failed MS BASIC.
  • Lisa

    Lisa
    The Lisa, a $2000 Apple III-like computer, is introduced for $9998. The Apple IIe is introduced for $1395, later aguably becoming the most successful and most popular Apple computer. It will be produced for 10 and a half more years.
  • A Coup

    A Coup
    Jobs tries to force John Sculley, President and CEO of Apple Co., out of Apple by forming a coup against him.
  • Period: to

    Trouble in Paradise

    A period of time requiring Steve Jobs to give up control of Apple Co.
  • Stripping the Lion

    Stripping the Lion
    Jobs is stripped of all his duties. He job description becomes "global thinker", and his remote office dubbed "Siberia".
  • Creating Again

    Creating Again
    Jobs announces intent to create new company with other "lower-level" employees.
  • Resignation

    Resignation
    Jobs distributes his resignation letter to Apple and several other news media figures.
  • He Knows Too Much

    He Knows Too Much
    Apple files suit against Jobs. Apple claims Jobs knows sensitive technology secrets that he might use in his new company.
  • NeXT!

    NeXT!
    The NeXTstation is released for $4995, one year after the introduction of the NeXTstep OS. It used the new 25 MHz '40, 2.88 MB floppy drive, 105MB HD, 8MB RAM, and monochrome monitor. Also introduced was the NeXTstation Color for $7995 with a 16" monitor capable of 4,096 colors, and 12 MB RAM. The $7995 NeXTcube was next, with the same configuration as a NeXTstation Color except it could use a 32-bit video board for 16.7 million colors in Adobe's Display Postscript.
  • Advising the "Enemy"

    Advising the "Enemy"
    Steve Jobs, back as an "advisor" due to the NeXT deal, announces the future of Rhapsody, Mac OS 8, Allegro, and Sonata, the Mac, NeXT, and Apple in general at Macworld Expo
  • Coincidence?

    Coincidence?
    Apple announces its first profitable year since 1995. Mac OS 8.5 is released to an ecstatic audience, promised Copland features appear. It is found that 43% of all iMac buyers are new to the Macintosh platform, an unimaginable number of new prospective buyers.
  • iPod

    iPod
    First iPod introduced
  • Period: to

    Later Years of the Man

    Steve Jobs continued to lead Apple Co. to the top of the computing world. He brought about many changes to the iPod, introduced the iPhone, and invented the iPad. iWill miss his ideas and vision, as they truly captured the spirit of the modern world.
  • Death of the Man

    Death of the Man
    Steve Jobs, revered computer genius and innovator of the modern world, dies.