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MARVEL's history begins in 1939, it was founded by Martin Goodman, the first name of the brand was "TIMELY COMICS" and it published stories of monsters with touches of science fiction.
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During the 50s, the company, like the American comic industry, declined as a result of the end of World War II, in 1957 Marvel almost closed its doors. During this time the company was called Atlas Comics and published monster stories
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In the 60's ATLAS changed its name to MARVEL, this resumed the genre of superheroes that was renewed by his rival DC comics, Stan Lee and Jack Kirby were responsible for creating the first team of heroes called the Fantastic Four but his greatest success was Spider-Man
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During the 70's the comic industry fell back into recession MARVEL despite the situation could be maintained as the writer Chris Claremont and the artist John Byrne brought back the X-men bringing one of the biggest successes, now the comics were sold in specialty stores
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Jim Shooter became the editor in chief of MARVEL comics despite his personality knew how to handle and amend the mistakes that the company had made
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In 1981 MARVEL bought a production company called DePatie-Freleng Enterprises the creator of the Loney Toons now called MARVEL PRODUCTIONS LTD brought series like G.I Joe, Transformers or Muppet Babies
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In 1988, New World Entertainment sold MARVEL to MacAndrews and Forbes, which brought the company into the stock market, bringing greater sales of its products.
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In the early 90's MARVEL and the entire comic book industry was at its peak thanks to its franchises such as Spider-man and X-men despite some incidents the worst was yet to come
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During the year 1996 the most unexpected step MARVEL comics fell into bankruptcy seemed the end but would not fall a giant so easy so they sold the rights of some characters like Spiderman, the 4 fantastic and X-men thanks to that MARVEL recovered and obtained great popularity
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Thanks to the sale of the rights of some of their characters to 2 production companies which were FOX and SONY these began to produce movies about these characters as they were X-men of Bryan Singer or the most popular trilogy of Spider-Man of Sam Raimi hasta la creación del MCU
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In 2008, thanks to Kevin Feige and John Fabreau, a new project was introduced, the beginning of a new universe of MARVEL character movies, starting with Iron-Man. This brought a lot of money and better sales to MARVEL, positioning it as one of the biggest brands to this day.
