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The official magazine of the Vienna Secession that consited of designs and artwork in the Art Nouveau style.
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Founded by secessionists: Josef Hoffmann, Koloman Moser and banker and collector Fritz Wärndorfer. It is a production community of artists, designers and architects whose first commitment was to design art which would be accessible to everyone. Motto:"Better to work 10 days on one product than to manufacture 10 products in one day."
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The Vienna Secession Building is rebuilt after WWII in the 1980s.