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Jack Purcell a world famous badminton and tennis player, designed a durable performance court shoe with a rubber "Smile" in the middle of the toe. The shoe became known as the Converse Jack Purcell.
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Basketball is played as an official Olympic sport for the first time. The U.S. team in Converse All Star shoes defeated Canada 19-8 to win the gold medal.
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The fist NCAA championship basketball tournament was held. Both teams wore Converse All Stars.
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in 1941 after the war converse was put under pressure to release new colors by basketball teams. there were serveral new colors released that year.
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america enters world war II.Converse switches production to making footwear, apparel, boots, parkas, rubber protective suits, and ponchos for pilots and troops.
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Converse releases a low-cut version of the popular All Star called the Converse All Star Oxford. The oxford soon made a relaxed, "west-coast" lifestyle statement and quickly became the shoe of choice for pro players.
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Converse adds seven new colors to the All Star line to coordinate with team uniforms.
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Converse introduced the "One Star," a low-cut performance shoe for basketball that was later adopted by surfers and skaters a statement for their alternative lifestyle.
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Converse was the Official Sponsor of the 1984 Olympic Games and the U.S. men's basketball team wins gold with Converse shoes on their feet.
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Converse's biomechanics investment paid off when the lab delivered the industry's first high-tech midsole cushioning systems.
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Converse introduced the state-of-the-art REACT custom-fit technology, increasing basketball shoe cushioning, stability, and support.
