Gender stereotypes in media

  • 1920

    1920
    • world war II has ended.
    • The famous and iconic "Chanel No. 5" perfume is created by Coco Chanel.
    • Fifty thousand people affected during Lower Louisiana Floods in 1922.
    • The first Macy's Thanksgiving Day Parade is held on November 27th, 1924.
    • Ellis Island closes as an immigration entry point to the US.
    • young women with bobbed hair and short skirts
    • Amelia Earhart flies across the Atlantic Ocean as a passenger, becoming the first woman to do so successfully.
  • 1930

    1930
    • the great depression
    • the Wagner Act, gave workers the right to form unions and bargain collectively for higher wages and fairer treatment.
  • 1940

    1940
    • Although Plessy V. Fergeson was passed "separate but equal" in the 1890's that was not always the case in the segregated institutions
    • life for women was expanding, the men were at war and some one had to step up and take the men's place.
    • The All-American Girls Professional Baseball League was founded
  • 1950

    1950
    Economy was booming new cars, suburban houses and consumer goods were available to many people.
    the nascent civil rights movement and the crusade against communism exposed the underlying divisions in American society.
    About 4 million babies were born each year during the 1950s. Montgomery activist Rosa Parks was arrested for refusing to give her seat to a white person.
    The tension between the United States and the Soviet Union, known as the Cold War, was another defining element of the 1950s.
  • 1960

    1960
    Medicare and Medicaid provided to helped elderly and low-income people pay for health care; Head Start, which prepared young children for school; and a Job Corps that trained unskilled workers for jobs in the economy.
    In 1964, Congress authorized the president to protect American soldiers and their allies from the communist Viet Cong the draft began.
    Civil rights movements defined the ‘60s since four black students sat down at a whites-only lunch counter in North Carolina and refused to leave.
  • 1970

    1970
    Women, African Americans, Native Americans, gays and lesbians and other marginalized people continued their fight for equality.
    They began to build feminist communities and organizations of their own consciousness-raising groups, women’s health collectives, rape crisis centers and abortion clinics.
    In general, by the end of the decade, many young people were using their hard-fought freedom to simply do as they pleased: to wear what they wanted, to grow their hair long, to have sex, to do drugs.
  • 1980

    1980
    The symbol of the decade was the “yuppie”
    Many people derided yuppies for being self-centered and materialistic, and surveys of young urban professionals across the country showed that they were, indeed, more concerned with making money and buying consumer goods than their parents and grandparents had been.
    Popular movies like “The Big Chill” and “Bright Lights, Big City” depicted a generation of young men and women who were plagued with anxiety and self-doubt.
  • 1990

    1990
    Technology also had a major impact on Popular 1990s Toys with computer gaming systems and the games available increasing in price with vastly improved graphics and gaming capabilities.
    Philadelphia brought to light homophobia and the fear of AIDs in our society.
    black leggings with oversized sweater, low heel shoes, flannel shirts, denim everything, t-shirts, sweatpants, skirts, Birkenstocks, solid colors, silk shirts, turtlenecks, plain white Keds and army surplus clothing to name a few.
  • January

    January
    Bruce Vain online pseudonym have been attempting to break gender stereotypes with a very interesting campaign called "Spoilt Modern Indian Women”. A series that showcases a crowdsource compilation of memes that "aim to start disruptive conversations, and challenge patriarchy-driven social and cultural narratives,” on social media.
  • Febuary

    Febuary
    Chanel's ad for spring makeup emphasized femininity and showed submissive appearance by having soft and blush causing makeup.
  • March

    March
    Family fun magazine have decided to break down gender stereotypes and see their effect on deciding which toys to pick for kids.
  • April

    April
    Girls scouts will be expanding their work by raising more awareness about gender stereotypes in the media by publishing on social media and making blogs.
  • May

    May
    Girls Inc. had their annual week for countering stereotypes against girls and women, raise media awareness.
  • June

    June
    to help break down gender stereotypes in the media Netflix would be showing more seasons of shows that have strong women or display girls power.
  • July

    July
    In parents magazine they have decided to publish articles about gender and it will recognize social media posts or products to encourage kids to follow their interests and talents regardless of their gender.
  • August

    August
    Participant media will be launching social action campaign to promote self expression, literacy, and creativity for all children regardless of their gender, race and their social class.