Graphic Design

By marytru
  • The Rainbow Logo

    The Rainbow Logo
    1976-1998 logo only lasted a year before Mr. Jobs commissioned graphic designer Rob Janoff to come up with something, more modern. Janoff’s eventual design would go on to become one of the most iconic and recognizable corporate logos in history.
  • The first Apple logo

    The first Apple logo
    The first Apple logo was designed in 1976 by Ronald Wayne
  • why the bite...

    why the bite...
    Janoff, the “bite” in the Apple logo was originally implemented so that people would know that it represented an apple, and not a tomato
  • The Monochrome Logo

    The Monochrome Logo
    1998 – Present Jobs was looking for change large rainbow Apple logo on top of the original Bondi Blue iMac, would have looked silly, childish, and out of place. Not exactly the direction Jobs wanted to lead Apple in.