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Blue Ribbon Sports Is Founded
Founded in Portland, Oregon after an agreement between Phil Knight and Bill Bowerman -
The Swoosh Appears
The Swoosh first appears on a soccer cleat called the Nike. -
Merging from Blue Ribbon Sports to Nike Inc.
Blue Ribbon Sports merges into Nike, and the company officially becomes knowns as Nike Inc. -
Nike Launches First Television Ad
Nike launched its first national television ad during the New York Marathon. -
Nike Air Max and the "Revolution"
The Nike Air Max is introduced with a television ad feautiring the Beatkes' song "Revolution," which marks the first song performed by the Beatles used in a television ad. -
"Just Do It"
The famous tagline, "Just Do It" is introduced at the suggestion of 4th grader Tiffeny Spier from Urban Park Elementary School in Dallas, Texas. -
Bill Bowerman dies
Bill Bowerman, co-founder of Nike Inc. dies at the age of 88. -
Nike's Revenue
Nike Inc. revenue hits all-time high of $18.6 billion.
