TRADITIONAL AND NEW MEDIA

By Papew
  • Print Advertising

    Print Advertising
    The first American newspaper advertisement was published in 1704 in The Boston News-Letter.
  • Billboards and off-site sign

    Billboards and off-site sign
    The large format American poster (measuring more than 50 square feet) originated in New York when Jared Bell began printing circus posters 1835. In 1850, exterior advertising was first used on street railways. The earliest recorded leasings of billboard occurred in 1867.
  • Direct mail advertisement

    Direct mail advertisement
    The American Anti-Slavery Society printed and mailed marketing materials to religious and civic leaders in the south in 1835. This is likely the first direct mail campaign. They created a mailing list from names in newspapers and city directories, among other public lists.
  • Television Advertisement

    Television Advertisement
    The first official paid television advertisement came out in the United States on July 1, 1941, over New York station WNBT (subsequently WNBC) before a baseball game between the Brooklyn Dodgers and Philadelphia Phillies.
  • Computers

    Computers
    The first computer was invented by Charles Babbage (1822) but was not built until 1991!
    Started in 1943, the ENIAC computing system was built by John Mauchly and J. Presper Eckert at the Moore School of Electrical Engineering of the University of Pennsylvania. Because of its electronic, as opposed to electromechanical, technology, it is over 1,000 times faster than any previous computer.
  • Door-to-door

    Door-to-door
    Whether it was a vast array of brushes, vacuum cleaners or encyclopedias, door-to-door sales were quite common in the 1950s and '60s. If you had a stay-at-home mom in the 1950s and '60s, you likely remember a number of door-to-door salesmen coming to your house.
  • Email

    Email
    Ray Tomlinson is credited as the inventor of email; in 1971, he developed the first system able to send mail between users on different hosts across the ARPANET, using the @ sign to link the user name with a destination server. By the mid-1970s, this was the form recognized as email.
  • Mobile phone

    Mobile phone
    The first handheld mobile phone was demonstrated by John F. Mitchell and Martin Cooper of Motorola in 1973, using a handset weighing c. 2 kilograms (4.4 lbs). In 1979, Nippon Telegraph and Telephone (NTT) launched the world's first cellular network in Japan.
  • Websites

    Websites
    Tim Berners-Lee, a British scientist, invented the World Wide Web (WWW) in 1989, while working at CERN. The web was originally conceived and developed to meet the demand for automated information-sharing between scientists in universities and institutes around the world.
  • Music and television streaming services

    Music and television streaming services
    This technology began in the early 1990s and has been revolutionized in recent years by companies such as YouTube, Netflix, Spotify, Pandora, and Hulu. These services deliver television shows, movies, music, and games to your computer.
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    A Brief History of
  • Virtual reality

    Consumer virtual reality headsets were first released by video game companies in the early-mid 1990s. Beginning in the 2010s, next-generation commercial tethered headsets were released by Oculus (Rift), HTC (Vive) and Sony (PlayStation VR), setting off a new wave of application development.
  • Banner Ads

    Banner Ads
    In October 1994 the first online banner ad was born. It simply read: “Have you ever clicked your mouse right HERE? YOU WILL” and was published on HotWired.com – now better known as Wired.com – for a campaign by AT&T.
  • Blogs

    Blogs
    Most experts agree that the first blog was Links.net, created in 1994 by then-student Justin Hall as a place to publish his writing. The site consisted entirely of brief posts, each one sharing a link and some of his thoughts on the content within.
  • Social media networks

    Social media networks
    The first social media site is born (1997)
    On one of the first true social media sites, SixDegrees.com, you could set up a profile page, create lists of connections, and send messages within networks.