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Posters, Stickers, and Adverts
After the video is finished, the viewer is redirected to a site where they can donate and join a mailing list. Members of the mailing list will receive downloadable posters and physical stickers in the mail in order to spread awareness in their schools, workplaces, community centers, etc. -
Promotion Video and Website
www.findthegirl.com -
The website for PROJECT LUMBERJACK launches with a promotional short film titled "The Wolf", portraying a modern day telling of "Little Red Riding Hood". This is to be advertised and spread across social media and networking sites in order to gain support. -
Online CYOA Game
A game titled "PROJECT LUMBERJACK" will be made available on the project's website for participants to play. It will involve making choices related to community safety and how to stay safe when travelling out in your neghbourhood. The player will do this in order to uncover the girl's location. If incorrect, they will find the wolf and be sent back to the question. If answered correctly, they will find a note stating a location, date and time (this will be for the live event). -
Tweets Start
Roleplaying Twitter accounts by the name of "Little Red Riding Hood" and "The Wolf" will give clues and backstory for the live event in the gap between the game's release and the date of the event. -
LIVE EVENT: Find The Girl 2014
An ARG game hosted in Hawrelak Park. Players will have been directed by friends, the game, and tweets from roleplaying twitter accounts (The Girl and The Wolf).
