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50 years of Harley-Davidson

  • 1904

    1904
    The first Harley-Davidson Dealer was in Chicago, IL, opened for business and sells the first 3 harley motorcycles
  • 1906

    1906
    A new factory is built, Staff size is increased to six full-time employees. The first motorcycle magazine is printed by the Company and the nickname "Silent Gray Fellow" is used for the first time.
  • 1907

    The Harley Davidson stock is split four ways among the four founders. The staff is doubled to 18 workers. Factory size is doubled as well. Dealer recruitment begins, targeting the New England region.
  • 1908

    1908
    Walter Davidson scores a perfect 1,000 point at the 7th Annual Federation of American Motorcyclists Endurance and Reliability Contest. A couple days after the event, Walter sets the FAM economy record at 188.234 miles per gallon. Word of Harley-Davidson gets around quick
  • 1910

    1910
    The famous Bar and Shield logo is used for the first time. It is trademarked at the U.S. Patent Office one year later.
  • 1911

    1911
    The "F-head" engine becomes the main motor of the Harley-Davidson motorcycle until 1929
  • 1912

    1912
    Construction begins on the soon to be the six story headquarters and main factory building at Juneau Ave. in Milwaukee.
  • 1919

    1919
    The 37 cubic inch twin cylinder Sport model is introduced and gains great popularity overseas. The Sport quickly earns a reputation for beig uncommonly quiet.
  • 1928

    The first Harley-Davidson two cam engine is now available on the JD bikes. The bike is capable of top speeds between 85 - 100 mph.
  • 1933

    1933
    An art-deco eagle design is painted on all gas tanks. This marks the beginning of graphic designs on Harley-Davidson motorcycles. This really helped sales during the great depression
  • 1938

    1938
    The Jack Pine Gypsies Motorcycle Club holds the first Black Hills Rally in Sturgis, SD.
  • 1941

    1941
    America gets brought into World War II. The Harley factories are converted into making motorcycles for the military
  • 1943

    Harley-Davidson receives the first of its four Army-Navy "E" Awards for excellence in wartime production. Many troops get there chance to ride a HD and love the expierience. When they return home, they want to continue with the Harley-Davidson life.
  • 1952

    The side valve K model engine is introduced to be a competitor to the sportier motorcycles coming mainly from Great Britain. The K will soon evolve into the Sportster.
  • 1953

    1953
    Harley-Davidson celebrates its 50th Anniversary in style. A new logo is created, using a "V" in honor of the engine which had brought the Company so far, with a bar reading "Harley-Davidson" and the words, above and below, "50 years--American made."