- 
  
  Gatorade was formulated in 1965 by a team of researchers at the University of Florida College of Medicine, including Robert Cade, Dana Shires, Harry James Free and Alejandro de Quesada.
- 
  
  
- 
  
  1999: The Gatorade Energy Bar debuts, with the following flavors: Berry, Chocolate, Chocolate Chip, Peanut Butter, and Peanut Butter & Chocolate Chip.
- 
  
  Tangerine
 Lime
 Berry
- 
  
  Rebranded Gatorade Rain into G2
- 
  
  Original Gatorade becomes Gatorade G
 Gatorade Rain becomes No Excuses
 Gatorade AM becomes Shine On
 Gatorade X-Factor becomes Be Tough
 Gatorade Fierce becomes Bring It
 Gatoade Tiger becomes Focus
