Evolution of Sports By esmith2242 Jan 1, 1858 Fans paid to attend a baseball game between two teams in the New York City area at Fashion Rack Course in Queens. Feb 1, 1906 National Collegiate Athletic Association (NCAA) was officially formed to govern collegiate athletics. Feb 1, 1934 Lou Gehrig appeared on a Wheaties box. Feb 1, 1943 All-American Girls Professional Baseball League was formed due to many Major League Baseball players serving in WWII. Feb 1, 1949 Wilson Sporting Goods signed golfer Babe Didrickson Zaharias to an endorsement contract for $100,000 per year. Feb 1, 1964 Phil Knight opens Blue Ribbon Sports. (nike) Feb 1, 1972 the name is changed to Nike. Title IX is enacted, mandating equal access to educational opportunities for men and women. Feb 1, 1973 Rich Foods pays $60,000/year for the naming rights to the Buffalo Bills football stadium. Feb 1, 1980 The US boycotts the Summer Olympics in Moscow. Feb 1, 1984 The Olympics becomes commercialized. Peter Ueberoth helps to make the Olympics profitable. Feb 1, 1996 Olympic Park in Atlanta, GA is bombed.