Evolution of communication copyright c mike keefe denver post

Evolution of Mass Communication

By rudorebob
  • Period: 67,977 BCE to 3477 BCE

    Oral Culture (Earliest Times)

    • Communication through spoken word, stories, and songs.
    • Limited reach, primarily within small communities.
  • Period: 3477 BCE to 1436

    Written Culture (Ancient Civilizations)

    • Emergence of written language (e.g., hieroglyphics, cuneiform).
    • Enabled preservation and dissemination of knowledge.
    • Restricted to the educated elite in most cases.
  • Invention of Gutenberg's Printing Press
    1436

    Invention of Gutenberg's Printing Press

    Revolutionized mass communication.
  • Period: 1436 to

    Print Culture

    • Books, newspapers, and pamphlets became widely available.
    • Democratization of information but still limited to literate populations.
  • Industrial Revolution

    Industrial Revolution

    • Technological advancements (steam-powered presses, telegraphs) accelerated mass communication.
    • Rise of newspapers as a primary source of information.
    • Mass distribution of printed materials.
  • Invention of the Radio

    Invention of the Radio

  • Period: to

    Broadcast Era (Electronic Culture)

    • Introduction of radio and television.
    • Mass audiences could access news and entertainment simultaneously.
    • Emergence of advertising as a dominant revenue source.
  • Invention of the Television

    Invention of the Television

  • Invention of the Internet

    Invention of the Internet

  • Period: to

    Digital Culture

    • Internet and digital technologies transformed mass communication.
    • Emergence of online news, social media, and web-based content.
    • Fragmentation of audiences and rise of user-generated content.