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A New Beginning
Founder & CEO Dan Dressen starts Groomer's Choice in the garage of his Sioux Falls, South Dakota home. -
Groomer's Choice Goes Digital
The Groomer's Choice website officially launches. -
First Catalog Goes to Print
The first multi-page catalog is released in the form of a spiral bound booklet. -
Ecommerce Functionality Added to Website
Groomer's Choice enters the lucrative new world of ecommerce by implementing a shopping cart on the website. -
Moving On Up
Groomer's Choice moves out of the garage into its very first warehouse location in Sioux Falls. -
Senproco, Inc. Joins the Family
Groomer's Choice acquires Senproco, Inc., a Durango, Colorado-based company that manufactured The Coat Handler. -
Bark2Basics Introduced
Bark2Basics, a new naturally derived coat care line with multiple varieties, is born. -
EZ Care Apparel Introduced
Groomer's Choice creates a new house brand of affordable grooming apparel and adds EZ Care to the catalog. -
BathMaster Introduced
Groomer's Choice develops the BathMaster Bathing System, consisting of a two product and a four product iteration. -
Florida Warehouse Added
The first Florida warehouse location is opened in North Port, Fla. -
Green Groom Line Introduced
A new "Naturally Different" coat care line, Green Groom, is added to the catalog. -
Las Vegas Location Added
The first warehouse location in Las Vegas, N.V. is added, resulting in another 5,000 sq ft for warehouse space. -
Philadelphia Location Added
The Philadelphia warehouse is now operational, adding another 10,000 sq ft of warehouse space. -
Going Big in Vegas
The Las Vegas warehouse moves to a new 7,500 sq ft location (current location as of 2021) -
Dura Dog Line Added
Groomer's Choice launches the Dura Dog equipment line, expanding house brand offerings to tubs, tables, and more. -
Sioux Falls, Relocated
Groomer's Choice headquarters move into the current location in Sioux Falls and expands manufacturing abilities. -
Petology Added to the Family
Groomer's Choice acquires Petology, a sulfate-free, naturally derived coat care company based in Florida -
Another Expansion
Groomer's Choice expands to a total of 125,000 sq ft at its Sioux Falls headquarters to allow more manufacturing & fulfillment space.