Sports and Enertainment Marketing

By jpeaux
  • Feb 8, 1550

    Introduction of outdoor entertainment including bowling, primitive amusement rides, music and dancing.

  • Development of recording of sound on motion picture film

  • First commercial radio stations with regularly scheduled broadcasts

  • RCA established the National Broadcasting Company (NBC)

  • Farnsworth transmits first electronic television picture

  • The Columbia Broadcasting System (CBS) is founded

  • The Stock Market Crash leads to the Great Depression

  • First television is sold.

  • All-American Girls Professional Baseball League

  • Televisions are in over one million homes.

  • Wilson Sporting Goods signed golfer Babe Didrickson Zaharias to an endorsement contract for $100,000 per year.

  • Color television is introduced.

  • Disneyland in Anaheim, California opens costing $17 million to build.

  • Over 100 million television sets are in homes around the world.

  • Six Flags opens in Texas

  • Phil Knight opens Blue Ribbon Sports

  • The Magic Kingdom in Walt Disney World in Orlando, Florida opens costing $375 million the build

  • Blue Ribbon changed to Nike.

  • Title IX is enacted, mandating equal access to educational opportunities for men and women.

  • Rich Foods pays $60,000/year for the naming rights to the Buffalo Bills football stadium.

  • The US boycotts the Summer Olympics in Moscow

  • CNN, the first all news network, is launched by Turner Cable Network

  • Prince Charles and Diana Spencer are married on international television

  • First IBM Personal Computers are available for retail sales

  • – MTV debuts

  • Michael Jackson’s “Thriller” sells 20 million albums

  • First compact disc is released

  • The Olympics becomes commercialized.

  • Nintendo home entertainment system is introduced

  • Time and Warner merge to become Time Warner Inc.

  • First television program delivered via the Internet

  • Olympic Park in Atlanta, GA is bombed.

  • – Princess Diana is killed in an automobile accident