09/07/2025

By Brittany12
  • Early Trade and Barter System (Before 2000 BCE)
    2500 BCE

    Early Trade and Barter System (Before 2000 BCE)

    Before money existed, people traded goods and service directly with each other. This simple exchange was the first form of marketing because it showed the value of what people had to offer (Oxford College of Marketing, 2012).
  • Development of Currency (7th Century BCE)
    650 BCE

    Development of Currency (7th Century BCE)

    Coins made buying and selling much easier. With money, markets became more organized, and pricing products became simpler and fairer (Kraay, 1976).
  • The Printing Press (1450s)
    1450

    The Printing Press (1450s)

    Gutenberg's printing press let people produce books and advertisements quickly and in large amounts. This made spreading marketing messages to more people possible for the first time (History, 2019).
  • First Paid Newspaper Advertisements (1704)

    First Paid Newspaper Advertisements (1704)

    The Boston News-Letter started running paid ads in the colonies. This turned print into a popular way for businesses to tell people about their products (Copeland, 2010).
  • Industrial Revolution (18th-19th Century)

    Industrial Revolution (18th-19th Century)

    Factories produced goods in large quantities, which meant companies needed new ways to promote and sell them. Branding and advertising became more important to reach bigger markets (Oxford College of Marketing, 2012).
  • Radio Advertising (1920s)

    Radio Advertising (1920s)

    With radio, companies could speak directly to people in their homes. Radio ads used storytelling and voice to connect with listeners emotionally (The Saturday Evening Post, 2014).
  • Television Marketing (1940s-1950s)

    Television Marketing (1940s-1950s)

    TV added moving pictures and jingles, making ads more fun and memorable. Television became a powerful way to influence what people bought (History.com Editors, 2018).
  • The Digital Era (1990s)

    The Digital Era (1990s)

    The internet created new ways to market, like websites, email, and online ads. Businesses could now reach people anywhere and target their messages more precisely (Wikipedia contributors, 2023).
  • Social Media and Data-Driven Marketing (2000s-Present)

    Social Media and Data-Driven Marketing (2000s-Present)

    Social media platforms like Facebook and Instagram let businesses connect with people personally and interactively. Marketing today is more tailored and data-driven, reaching exactly the right audiences (Full Scale, 2022).