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The company was established in 1997 and is headquartered in Los Gatos, California by Marc Randolph and Reed Hastings.
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On November 11, 1997 Netflix.com was created.
http://www.netflix.com/ -
Netflix officially open with 925 titles and 30 employees.
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introduced the monthly subscription conception.
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In 2000, Netflix reached Blockbuster to become strategic partners and investors, however Blockbuster declined the offer.
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Revenue sharing agreements with Warner Home Video and Columbia Tri-State .
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The company makes an initial public offering of 5.5 million shares at $15 per share.
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Reaches 1 million subscribers and 15,000 titles.
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They gained 3 million subscriptions i early 2005.
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It began to to move away from its original care business model of mailing DVD's by introducing video on demand via The Internet.
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Announces billionth DVD delivery.
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By 2010, Netflix streaming business had grown so quickly that they became the biggest internet source.
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Restructure its DVD home media rental service as an independent subsidiary company Qwikster.
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they earn 50 million global subscribers with a 32.3% video streaming market share in the United States.
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Media frenzy around Netflix launch in Australia