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On the 16th of September 2011, the social media game was changed forever with the introduction of one of the biggest social networking sites that we know of today.
Molloy, M. (2018). Who owns Snapchat and when was it created?. [online] The Telegraph. Available at: https://www.telegraph.co.uk/technology/0/owns-snapchat-created/ [Accessed 3 Aug. 2018]. -
During the launching month of snapchat, the main feature was taking photos of your life and sending them to your friends.
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In December of 2012, the app introduced video into its communication tool. This allows users to use the video feature to record what is happening in their daily life. This is an advancement from just the photo feature.
GaryVaynerchuk.com. (2017). The Snap Generation: A Guide to Snapchat’s History. [online] Available at: https://www.garyvaynerchuk.com/the-snap-generation-a-guide-to-snapchats-history/ [Accessed 3 Aug. 2018]. -
in early January of 2013, snapchat creators introduced a new feature, which allowed users to edit their pictures by using drawing tools and an eraser.
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The way we know Snapchat today is based around Snapchat stores. In October of 2013, stories were introduced. Snapchat stories allow users to post their daily life to all of their 'friends' instead of sending them individually. Photo: https://phandroid.com/snapchat-how-to-use-my-story-live-stories-discover/
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In the same month that stories were introduced the feature of replaying snaps was introduced. Allowing users to replay a Snapchat once. Photo: https://showmore.com/replay-a-snapchat.html
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The chat feature was introduced in mid 2014, allowing users to chat like in Facebook messenger and text message.
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Snapchat in 2014 introduced Geo-filters. This feature allowed users to put a filter on a photo or video on their location. This is done by swiping either left or right.
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In August 2014, Snapchat introduced their new feature which provides users with live action snapchats from around the world, compiled into one snap story for your viewing pleasure. Photo Source: https://snapchatguide.blogspot.com/2015/07/how-to-hide-snapchat-discover-section.html
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At the beginning of 2015, snapchat launched their new feature, discover that provides users with online news articles about celerbrities, quizzes and weekly horoscopes.
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In April 2015, snapchat released new snapchat friend emoji's that provide secret meanings to each friend in snapchat. These can be changed by the user. These emoji's indicate, best friends, streaks etc.
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Maybe the biggest invention to hit the social media world today! In September of 2015, Snapchat launched face filters that users can use to transform their faces into something crazy, funny and beautiful
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In July 2016, Snapchat officially bought Bitmoji and incorporated it into their app. Users can create their own Bitmoji and their friends can see and share their Bitmojis with each other.
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In early 2018, Snapchat launched location sharing. This allows friends who you choose to see your location when using the app.