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Promotional Plan
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Free Mini Coffee
Free mini coffees- We will have free mini coffees in new flavors for anyone to try. We will hand them out in store, at the high school football games, and at the local church on Sundays. This will show people how good our coffee is, and bring people into our store. -
Punch Cards
Punch Cards- Buy nine coffees or food items, get the tenth free. The punch cards will be available in store, and can be picked up at any time. The coupons will provide an incentive for repeat customers, and give new customers a reason to come back. The punch cards will show the community that we care about them by giving them a great deal on coffee, as well as bringing people into the restaurant more frequently. -
20% Off Coupon
20% off coupon- This is a direct mail coupon to all the houses around Muskego. This will give people a discount when buying our coffee, and build our reputation as a good restaurant by giving people a taste of our good food and drinks at a discounted price. -
One Free Coffee Bag
Free one pound coffee bags- This will increase sales of coffee grounds, as well as bringing people in store to buy coffee. It will also make us look better in the community, buy offering them a great deal on coffee that they can make at home. -
Gift Basket Drawing
Random drawing to win a special coffee basket- For each $10 you spend, your name will be put into a drawing for a special coffee basket or the equivalent in cash. This will give people a reason to come in and spend money.
