Internet Marketing History

By sana44
  • First "Spam"

    First "Spam"
    ARPANET and NSFnet did not allow any adversting to be on the internet which we often see today while we are browsing the internet. DEC, Gary Thuerk sent out the first "spam" through an email about a new model computer made be their company to everyone of the ARPANET West Coast users.
  • Display Ads

    Display ads started arounds the early 1990's. This was so people could get more revnue from displaying ads so people on the internet would click on their ad and consider their product they are producing for people to buy. The first ad that people were able to click on was by Global Network Naviagtor in 1993 to a firm called the Silicon Valley Law Firm.
  • Web banners becoming popular

    Once hotwired started using web banners to promote other business on their page, comapines like At&t got a lot of business from posting web banners on the page, At&ts web banners got 44% click-through rate.
  • First Non-commerical "Spam"

    Andrews University sent out the first non-commerical spam to USENET newsgroup. The spam that was sent, was a religous related email. Later after this spam was sent a law firm got invovled of this legal service. This caused sparks about spam and soon spam was used to hack into other people's computers or viruses to their computers.
  • Search Ads

    Overturn, which was called Goto.com when they first started were the first web page to have search adverstings on their page. This influence Google to have "Adwords" in 2000. Search ads is a method where business can put online adversting and people on the internet will have easy acess to find it since they can use search ads.
  • Adsense

    Adsense is runned by Google right now. Gilad Elbaz and Adam Weissman first started this project in 1998 and was later adapted by google. The purpose of adsense is for people searching things on the internet to have ads show up that relate to what they searched or intrest they might have that relate to that ad.
  • Facebook launches ads

    Facebook was founded by Mark Zuckerberg. Facebook is one of the most used soical newtwork used today. Facebook is used for people to soical online. But a lot of users will notice all the ads on the sides of facebook. Most users will click on that ad and that business will have customers from facebook and will buy their product. There's also users posting an ad that people should check out and thats also another way for business to be exposed by the public.
  • Youtube

    Youtube is where people are online are able to watch videos.Youtube was created by three fomer paypaal employees. Right now most youtube videos start with an ad from a variety of things. This is where business are gettin exposure from the videos because can easily click the ad and look at the product that they watched. Around 2006, Youtube was bought by Google, but before Google bought youtube the creaters said that youtube was advertisment based.
  • Internet Adversting passes T.V. ads

    According to Iab internets ads revnue exceed over t.v. boradcasting, which has never happened before in histoy! Internet ads over easier to go to an ad because all the online users have to do is to click on the ad while t.v. ads are a little diffcuilt to do becausse people have to go to the store/place to buy the product or go online and buy it there.
  • Google Adwords

    Was created by Bill Gross in the year 2000. At 2013 Google adwords improved where it is easier for people to find ads when they use the Google search ad, and it can be seen on mulitdevices. This will help business because people can find local business or business that relate to what they searched.