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in 1890 the Kellog brothers invented 'wheat flakes.' which we now call 'weet-bix.' Obviously they are made out of wheat. They were not sold commercially until 1926.
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In Ashburton, Cantebury Cates Grain& Seeds was established in 1896 by the Friedland Bros.
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the Kellog brothers commercially sold their wheat biscuts, under the name 'Weet-Bix.'
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Luisetti opened in Ashbuton, Canterbury.
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Agrifax opened