Evolution of Gatorade

  • Creation

    At the University of Florida, Dr. Robert Cade and Dr. Dana Shires create Gatorade for the university’s football team, the Gators.
  • Florida Gators Drink

    Florida Gators Drink
    The Gaters begin to officially drink Gatorade. They beat Georgia Tech for their first Orange Bowl title. The Tech coach is asked why his team lost: “We didn’t have Gatorade. That made the difference.”
  • Fruit Punch

    Fruit Punch
    Fruit Punch Gatorade debuts.
  • Gatorade Light

    Gatorade Light
    Gatorade Light debuts but fails because athletes and non-athletes alike want the real thing.
  • Flavors

    Frost Glacier Freeze, Frost Riptide Rush, and Frost Alpine Snow debut.
  • New Products

    New Products
    The Gatorade Energy Bar debuts, with the following flavors: Berry, Chocolate, Chocolate Chip, Peanut Butter, and Peanut Butter & Chocolate Chip.
  • Propel

    Gatorade introduces Propel, a “fitness water”.
  • Flavors

    Cool Blue, Extremo Tropical Intenso, Extremo Citrico Vibrante, Extremo Mango Electrico, Watermelon Ice, Berry Citrus, and Fierce Strawberry Gatorade flavors debut.
  • G-Series

    Gatorade releases the G-Series with Prime, Perform, and Recover
  • Formula

    Gatorade stops using high fructose corn syrup and switches back to a sucrose-dextrose mixture, which they used before they switched to high fructose corn syrup in the 1990s.
  • Chews

    The Gatorade Energy gummies made their debut