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Amazon Starts Selling Apparrel
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Smart Phones Hit 44% Adoption
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Strategic Rolls out it's Allheart Acquisition Strategy
Originally pitched to independents having them share their inventory to help fill Allheart orders & split the revenue. This would have provided a full line competitor with the strategic advantage of having access to all of our inventory without having to carry the cost on their books. -
Strategic Partners launches their first DTC
Infinity.com originally promoted to retailers as a shared sale program. -
Healing Hands launches HH Works Zero Internet Sales
First brand after IRG to be created supposedly strctly for the independnet to be protected from Amazon & never to go to the internet! -
HH Works Goes to Big-Online
After promoting the brand would never go on-line to protect independents in just 5 short months this promise was broken. -
Barco Launches DTC
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Caresmatic attends AACN American Assoication of Critical Care Nurses as a direct presence but chose not to attend the URA becuase of supposed Covid reasons.
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Careismatic pulls out of the URA Supposedly because of Covid
Mike Singer shows up to the URA & is let go a week later. -
Kindthread Purchases Scrubs & Beyond
More of our manufactureres now becoming direct competitiors with independents. -
Our Manufactures start trying to collect our own customers data
Nurses week 2022 promotion to capture data -
Careismatic Introduces first ever disastrous "Zero Map" for Amazon Prime Days
Meaning there is no map violation if seller decides to sell merchandise for 1 penny. -
Amazon Decides to now have 2 sets of Prime Days
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Careismatic not attending URA again
Now that Covid is over the decision is made to support their DTC channel & only have a meeting for select independents in Vegas -
Careismatic Introduces 30% off Map for Small Business Saturday
This event marks the first time in the history for our industry that this level of discounting could be published on the internet during map sales. -
85% of American adults use smartphones
According to zippia.com which is basicaly every american who is not 80 plus meaning all of your customers are checking the internet pricing of your scrubs before they decide to buy from you. -
CID Launches DTC
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CID updates it's 2023 Map Sales to follow Careismatic
Wink takes Careismatic's lead & moves their Map promos down to 30% off for Small Busienss Saturday 2023! -
Updated Amazon statistics from Earthweb released
*According to the latest statistics, around 81% of the US internet users aged between 18 and 34 years have Amazon Prime’s membership.
*72% of the United States residents get same or next day delivery from Amazon Prime -
Careismatic decides to come back to supporting the URA
Market rumors of Careismatic being down with the indpendent year over year potentially leads to the decision to now try & come back to sprinkle some support to the independent channel by being part of the URA.