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Incentive
The announcement of the sweepstakes contest will be distributed first to get the buzz going about Pure Soul. Announcements will include that the raffle will go on for one whole month before a winner is picked and how they will receive a whole month free of medium-sized beverages. -
Coupons/Coupon Plan
This will be the time where coupons for the buy two get one free option will start to be delivered and mailed to homes. -
Traffic Builders
Startup the traffic builder of getting a free cinnamon roll if you are one of the first 200 customers to come in start on November 15th. -
Product Samples
The product samples for different beverage types will be brought to the mall where a station will be set up to promote Pure Soul Cafe. This sample station will be available for the span of a month. -
Incentive End
The raffle incentive will stop taking in new names and a winner will be drawn and contacted. -
Coupon Plan End
The time length plan for the coupon will now be over and a new coupon may be released. -
Product Samples End
The last part of this promotion will be ending with the station of product samples being taken down at Southridge mall.
