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Traffic Builder
ALWAYS OCCURING---Allow customers to have memberships to use with every purchase for points, and give them a care package of coffee trinkets for creating a membership. People love feeling like they belong to something. It makes them feel more cared for. -
Product Samples
ALWAYS OCCURRING---We could sample new flavors of coffee and just new products in general and let people buy them at a discounted price at first, and assure they are aware that the price will raise back up, because we know that people like to know the value of what they are purchasing and if they can get it for really cheap maybe they’ll be more willing to try it out. -
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Promotion Timeline
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Coupon Plans
Free and cute mug for every 10 drinks ordered. For all customers, even non members. Give them all a little punch card if they accept the offer. Coffee drinkers enjoy mugs, and people like free stuff.
Continue for a month and a half and towards the end make sure to inform the end of the promotion. Continue until incentive promotion begins. -
Incentives
“Lotteries” where members can enter to win additional care packages of all sorts. People like contests. Continue for 2 weeks. -
Coupons
80% off any bagel, distributed right at the counter and offered to any customer that orders. Continue until 26th of November