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Cave painting was the first images created by humans on earth
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The Sumerian language was based on picture icons or images
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Technological advancements continued to fuel the progression of graphic design, such as the ability to print in color, or chromolithography. While used primarily for recreating paintings for home decor, chromolithography also opened new doors for advertising.
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The printing press gave way to the “coranto,” the precursor to the newspaper. And in the early 1600s, these corantos featured the first printed advertisements.
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Johannes Gutenberg brought moveable type to Europe in 1439, introducing mass communication to Western culture and forever changing civilization.
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a means to show off your printing skill—how well your logo was printed reflected how well everything was printed.
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King Richard II of England made a law that ale houses must have signs out front so the public could find them easier. also the origin of a beautiful tradition that survives to this day.
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Like logos, a house’s coat of arms aimed to represent the values, characteristics, and styles of the people. Later, these emblems took on more practical purposes, such as wax seals to reflect authenticity.
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typography was one of only a few permissible ways of artistic expression.
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China used wood reliefs to print and stamp designs on silk clothes, and later paper. In 1040, Bi Sheng invented the world’s first movable type printing press out of porcelain, more than 400 years before Gutenburg brought a similar technology to Europe.