Gender Ads

  • 1920

    1920
    During the 1920s, woman had just gained their right to vote from the 19th Amendment. As well images of woman and how to view their bodies was being decided upon.
  • Period: to

    Gender Ads

  • 1930

    1930
    This ad is a man hugging and loving his wife in her maid attire. This ad portays gender bias because the woman is the maid and it is saying she is only cute or attractive when she's cleaning. During the 1930s, it was a great depression. Women just stood home and did chores while their husbands were off trying to find a job.
  • 1940

    1940
    During the 1930s, woman had more opportunites of dominating men jobs because most were at war and the ones that were home needed help.
  • 1950

    1950
    During the 1950s, men were coming home from war so their jobs were given back as well. This led to woman going back to their home jobs instead of dominant men jobs. Which shows why the woman was serving the man because she was back to taking care of mens needs.
  • 1960

    1960
    During the 1960s, equal rights, pay , and work were starting to happen. Which is why it makes sense that men were shifting into kitchen too and cooking.
  • 1970

    1970
    During the 1970s, people were becoming more technologically advanced while dealing with black and womans rights.
  • 1980

    1980
    During the 1980s, everything was about consumer goods. One way of advertisment is the color. As well sexual attraction.
  • 1990

    1990
    During the 1990s, woman had many rights but one thing they struggled with was sexual harassment in the workforce as the rights for woman "equaled" did they really?
  • 2000

    2000
    This ad is an engagment one from Natan. This shows gender bias because the man has to propose to the woman for her to open her legs for him. During the 2000s, marriage wa becoming more and more common. One way of advertisment was the legs closed and open. Also, the use of no words and having the picture say the message.
  • 2003

    2003
    This ad is a pot which is a womans bestfriend. This shows gender bias because woman always have to have the role of cooking. One way of advertising is verbal images. Also, the black and white theme.
  • 2009

    2009
    This show gender bias because it shows how a woman can blow a hamburger.
  • 2012

    2012
    It sexualizes a woman body as two buns or boobs and displaying it as something as you can eat. This is wrong but is commonly done in media.
  • 2013

    2013
  • 2015

    2015