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Period: to
eBook Timeframe
Timeframe for eBook Marketing Events -
Rough Draft Done - Cory
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Begin eBook guest post campaign (aim for live 2/17)
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eBook finished and turned over to AJ
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Begin landing page creation
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Homepage display ads rough draft
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Promotional comic strip created
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The Backlink Show finished
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PPC campaign ready
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SEW/SEL display ads created
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Relationship emails sent (gauge interest)
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eBook Webinar (early copies for attendees)
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Twitter hashtag plan finalized
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eBook copies sent to prior relationships
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Training landing page changes ready to push live
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Blog announcement written
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eBook Release
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Training page redirected/pointed at ebook landing page
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Blog announcement live
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Homepage display ads live
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Newsletter email sent
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Client notification email?
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PPC campaign live
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SEW/SEL display ads live
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Promoted Tweets sent
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G+ ads live
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Facebook ads live
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Comic strip live
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Backlink show live
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G+ hangout