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Trucks throughout the years
The truck that started it all. The Four-Ninety Half-Ton rolled off production lines on December 2, 1916. At the time, trucks were sold with only frontal sheet metal. Custom found the buyer supplying their own wooden cargo box or panel van depending on the requirements of the vehicle. Small business were popping up all over America, and owners need effective transport for all their local goods. Priced at $595, Chevy's first half-ton fit the bill. -
Trucks throughout the Years
he Great Depression, unsurprisingly, proved difficult for the American auto industry. However, when the economy began to recover, Chevrolet sought to revive the truck market and design new, innovative vehicles. In 1937, Chevy introduced a new, streamlined style pushed by a 78 hp engine. On a 10,245-mile monitored drive, the 1937 half-ton pickup carried a 1,060 lb. load and achieved an impressive 20.74 miles per gallon. . -
Trucks throughout the Years
After WWII, Chevy came out the box with completely redesigned vehicles. Drivers wanted a more comfortable ride, equipped with better visibility and more width to the cargo box. The Advanced-Design Half-Ton Pickup delivered on all those requests. Produced from 1947 through 1953, the Advanced-Design played a heavy role in Chevrolet's success during the first decade after the War. -
Tucks throughout the Years
People have a hate it or love it affair with the El Camino. The model launched in 1959, attempting to combine the finned styling popular in personal vehicles of the time with the utility of a half-ton pickup. Great idea, and perhaps a bit ahead of its time. -
Trucks throughout the Years
By 2004 the idea of the family truck pioneered by the C/K had truly blossomed. In 2002, the Chevrolet Avalanche pushed the light-duty pickup to new heights of comfort. With the 2004 Silverado 1500 Crew Cab, that idea was propelled towards undeniable luxury. The truck included dual-zone climate control, Bose sound systems, a rear-seat DVD player, and more. -
Trucks throughout the years
Sadly, the truck you see above is not on any American showroom floors (yet). This is what the good people over in Thailand, the world's biggest mid-size truck market, are driving. The new great-looking Colorado is part of Chevy's plan to expand the global branding through emerging markets.
