The Man Behind Netflix

  • Birth

    Birth
    Reed Hastings was born October 8, 1960 in Boston Massachusetts, United States. To parents Joan Amory and Wilmot Reed Hastings.
  • Joins the Peace Corps

    Joins the Peace Corps
    Hastings joined the Peace Corps after graduating from Bowdoin College "out of a combination of service and adventure".
  • Taught math in Swaziland

    Taught math in Swaziland
    He went to teach high school math in Swaziland from 1983 to 1985. Hastings credits part of his entrepreneurial spirit to his time in the Peace Corps. "Once you have hitchhiked across Africa with ten bucks in your pocket, starting a business doesn't seem too intimidating."
  • Attended and graduated from Stanford University

    Attended and graduated from Stanford University
    After returning from the Peace Corps, Hastings went on to attend Stanford University. He graduated in 1988 with a master's degree in computer science.
  • Left to create his own company Pure Software

    Left to create his own company Pure Software
    Reed left Adaptive Technology in 1991 to create his first company called Pure Software, it was a product that helped troubleshoot software.
  • Merging

    Merging
    Pure Software announced a merger with Atria Software
  • Combined Company

    Combined Company
    The combined company, Pure Atria, was acquired by Rational Software.
  • Netflix is made

    Netflix is made
    Reed and Marc Randolph create Netflix, it strictly only offers a flat rate movie rental-by-mail to customers in the United States.
  • Increase in users

    Increase in users
    The number of Netflix members rises to 4.2 million.
  • New Idea

    New Idea
    Netflix launched a service which would now stream movies and television to computers.
  • Netflix introduces streaming

    Netflix introduces streaming
    This allows members to instantly watch television shows and movies on their personal computers within seconds.
  • Partners

    Partners
    The company partners with consumer electronics companies to stream their website on the Xbox 360, Blu-ray disc players and TV set-top boxes.
  • Culture Guide

    Culture Guide
    The internal culture guide online for public scrutiny was posted. It outlined Reed's strongly held beliefs about both workers and management.
  • Netflix things bigger

    Netflix things bigger
    Netflix becomes available as an app the Apple iPad, iPhone and iPod Touch, the Nintendo Wii, and other Internet connected devices. Netflix also expands to Canada, allowing Canadians to have access to Netflix.
  • Netflix grows

    Netflix grows
    Netflix expands throughout Latin America and the Caribbean.
  • Change of price

    Change of price
    Netflix announced that subscription prices were changing and that DVD rental prices would drop by 20%, but that the initially free streaming service would now be charged. Many customers began to leave Netflix. Although they were losing customers their policy kept in place.
  • No more DVD's

    No more DVD's
    Netflix announced that they would no longer carry DVDs but Qwikster, their other business would do so. Less than a month later Netflix regretted their decision to stop renting DVD's and reversed their decision, Netflix was back to how it was before. This was said to be Netflix's lowest point in time.
  • Netflix continues to expand

    Netflix continues to expand
    Netflix expands to Europe including the United Kingdom, Ireland, and in the Nordic Countries. In 2012, Netflix also won its first Primetime Emmy Egineering Award.
  • Netflix and the Emmy Awards

    Netflix and the Emmy Awards
    Netflix expands to the Netherlands. Netflix also get`s nominated 31 times for an Emmy award. ``The House of Cards` won three Primetime Emmy Awards. Netflix was also the first internet TV network nominated for an Emmy Award.
  • Netflix goes world-wide

    Netflix goes world-wide
    Netflix becomes available worldwide.