Sanrio

real name

Jan 1, 1960

hello kittys name is actually kitty white

hello kitty

Period: Apr 12, 1960 to Apr 12, 1980

sanrio founded

Aug 10, 1960

Mr. Shintaro Tsuji was the origional founder

strawberry character

Jan 1, 1962

strawberry character was introduced

strawberry shop

Jan 1, 1969

strawberry shop opened in san francisco

company

Jan 1, 1971

company opens first gift gate store in Japan

Sanrio

Apr 11, 1973

company changes name to sanrio company

Hello kitty was born

Jan 1, 1974

Hello kitty was born

licensing of characters

Jan 1, 1975

Company begins licensing of characters; forms Sanrio Inc. in San Jose.

improvements

Jan 1, 1976

first standing position for hello kitty instead of a sitting position

fame

Jan 1, 1980

Hello Kitty is also a star attraction at Sanrio’s indoor theme park Puroland which currently welcomes about 1.5 million visitors a year