Pink Slime

  • BPI LFTB process is approved by USDA

  • Jamie Oliver sparks controversy

    portrays a crude simulation of LFTB process on his show
  • BPI and American Meat Institute issue statements

    Statements feature expert testimony and scientific facts to defend processes
  • News article featuring USDA microbiologist surfaces

    Discusses the LFTB process in a non-flattering light
  • Change.org petition to ban LFTB from schools

  • Diane Sawyer introduces the public to the term "Pink Slime" on ABC expose

  • "Beef is Beef" website launched by BPI

  • BPI speaks up

    defends the use of LFTB in schools
  • USDA allows school districts

    to decide whether they serve meat with LFTB or not
  • Safeway discontinues LFTB

    along with other big grocers and fast food restaurants
  • USDA responds

    attempts to set the record straight stating that LFTB is safe
  • BPI CEO featured in Wall Street Journal ad.

    Claims the pink slime title is lies and deceit
  • Media tour/ press conference at BPI plant