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The PGA is founded
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Gender: Primarily male, some female
Age: 30-80 (Men) and 55-70 (Women)
Income: + $75,000
Education: Graduated college
Jobs; Retired
Traits: mature, classy, independent, sports fan, patient -
The Masters, a major tournament, was first played in 1934 and won by Horton Smith.
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PGA Championship plays stroke play and is first broadcasted on CBS TV and radio
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Increase in revenue due to expanded television coverage led to the players wanting larger purses. The players made their own organization, but eventually came to a compromise with the PGA a few months later.
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Jack Nicklaus's wins his first PGA Championship.
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The players made their own organization becuase they wanted larger purses.
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James D. Fogertey, of Kirkwood, Mo.,becomes first PGA Master
Professional. -
ESPN broadcasts first live cable coverage of Senior PGA Championship.
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NBC Sports and USA Network air first full-coverage live broadcasts of the Ryder Cup.
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The PGA website is founded, allowing fans to watch highlights, live coverage, and check the leaderboard.
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Tiger Woods turns pro.
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Golfer Payne Stewart dies because of depressuization in a plane.
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CBS and PGA sign a deal extending coverage to 2013. Also, CBS increases their broadcasting from 16 to 19 events.
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Mercedes-Benz becomes an official patron of the PGA
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Rory McIlroy signs a $250 million deal with Nike.
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The PGA continues to stay competitive because of its loyal fan base and long season. It produces some of the highest paid athletes in the world and continues to surprise its market with its unpredictable outcomes and intense events. It also is aiming to appeal to younger fan bases with its young players and its clinics throughout the country.
