Timeline: Pepsi Timeline

1898

Pepsi Founded
1898

Pepsi was created
1898

First Logo
1903

First Advertisement
1905

Second Logo
1906

Third Logo
1906

First Slogan

"The Original Pure Food Drink"
1906

Registered in Canada
1907

Registered in Mexico
1909

Second Slogan

"A bully drink...refreshing, invigorating, a fine bracer before a race."
1920

Third Slogan

"Drink Pepsi-Cola. It will satisfy you."
1923

Pepsi goes bankrupt
1931

Giant candy company Loft, Inc. buys Pepsi-Cola.
1932

Registered in Argentina
1934

Caleb Bradham, the founder of Pepsi-Cola, dies.
1935

Moves operations to Long Island, New York.
1938

Registered in Soviet Union
1939

Pepsi-Cola elects Walter S. Mack Jr. as its President.
1940

Mountain Dew was created
1940

Fourth Logo
1949

The slogan "Why Take Less When Pepsi's Best?" appears.
1950

Fifth Logo
1962

Sixth Logo
1964

Diet (Zero Sugar) Pepsi was created
1964

Introduces Diet Pepsi.
1973

Seventh Logo
1984

Michael Jackson stars in the first two commercials
1991

Lipton Iced Tea teamed up with Pepsi
1991

Eighth Logo
1994

Starbucks and Pepsi teamed together
1994

Pepsi created Aquafina
1994

Adds expiration dates to all products.
1998

Pepsi acquired Tropicana and Dole
1998

Ninth Logo
2000

Pepsi acquired Sobe teas and Elixirs
2001

Pepsi acquired Gatorade
2001

Britney Spears joins the Pepsi family and sings her own version of "Joy of Pepsi."
2002

Pepsi acquired Propel
2003

Tenth Logo
2004

Introduces new brand Pepsi EDGE, with the same taste but half the sugar, carbs and calories of normal colas.
2006

Pepsi acquired Naked juice and Izze
2007

Pepsi Max was created
2008

Pepsi acquired TAZO tea
2019

Todays Logo

Pepsi Founded

Pepsi was created

First Logo

First Advertisement

Second Logo

Third Logo

First Slogan

Registered in Canada

Registered in Mexico

Second Slogan

Third Slogan

Pepsi goes bankrupt

Giant candy company Loft, Inc. buys Pepsi-Cola.

Registered in Argentina

Caleb Bradham, the founder of Pepsi-Cola, dies.

Moves operations to Long Island, New York.

Registered in Soviet Union

Pepsi-Cola elects Walter S. Mack Jr. as its President.

Mountain Dew was created

Fourth Logo

The slogan "Why Take Less When Pepsi's Best?" appears.

Fifth Logo

Sixth Logo

Diet (Zero Sugar) Pepsi was created

Introduces Diet Pepsi.

Seventh Logo

Michael Jackson stars in the first two commercials

Lipton Iced Tea teamed up with Pepsi

Eighth Logo

Starbucks and Pepsi teamed together

Pepsi created Aquafina

Adds expiration dates to all products.

Pepsi acquired Tropicana and Dole

Ninth Logo

Pepsi acquired Sobe teas and Elixirs

Pepsi acquired Gatorade

Britney Spears joins the Pepsi family and sings her own version of "Joy of Pepsi."

Pepsi acquired Propel

Tenth Logo

Introduces new brand Pepsi EDGE, with the same taste but half the sugar, carbs and calories of normal colas.

Pepsi acquired Naked juice and Izze

Pepsi Max was created

Pepsi acquired TAZO tea

Todays Logo

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