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The Start of Nike as a sports shoe import company called Blue Ribbon Sports.
The company was founded by the US entrepreneur Philip Knight
and the sports trainer Bill Bowerman. -
The company was renamed Nike Inc.
The name Nike stands for the Greek Goddess of Victory -
A graphic design student , Carolyn Davidson designed the “swoosh” sign … For $35
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Nike signs Michael Jordan to an endorsement contract. The first model of his signature shoe, the Air Jordan originally is banned by the NBA, drawing a tremendous amount of publicity.
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The first “Just Do It’ campaign is launched with running icon Walt Stack
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The slogan “Just Do It’ is created. It was inspired by a serial killer Gary Gilmore
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Nike launches a “ Reuse - A - shoe” program aimed to help benefit the environment
and the community. -
Nike signs an apparel contract with the NFL
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Nike named “Marketer Of The Year” by Advertising age
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Nike signs Lebron James
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The Nike Pro Combat jersey collection is worn by division 1 football teams
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Nike signs a deal to become the official apparel supplier of the NBA starting in 2017
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Nike is worth about $100.1 billion and is increasing day by day