Mastery Journey Timeline By facebooker_1773757209561168 Sep 15, 2016 Enrolled at Full Sail University. Fill out enrollment documents. Create student profile. Period: Sep 26, 2016 to Oct 24, 2016 Mastery: Personal Development & Leadership. Create PLN. Go from student to apprentice. Period: Oct 24, 2016 to Nov 20, 2016 Public Relations in a Digital World. Examine media influence. Learn strategic communications. Period: Nov 21, 2016 to Dec 18, 2016 Writing for Interactive Media. Explore mechanics of storytelling. Learn to engage audience. Period: Dec 19, 2016 to Jan 15, 2017 Legal Aspects of Media. Resolve ethical dilemmas. Examine legal issues in the context of current technologies. Period: Jan 16, 2017 to Feb 12, 2017 Innovative Public Relations Tools & Resources. Examine social networks. Investigate crowd sourcing behavior. Period: Feb 13, 2017 to Mar 12, 2017 Social Media Metrics & ROI. Measure and evaluate public relations efforts. Integrate measures into professional planning. Period: Mar 13, 2017 to Apr 9, 2017 Market & Consumer Research Analysis. Examine marketing resources. Capture and retrieve industry data. Period: Apr 10, 2017 to May 7, 2017 Media Relations. Explore media communities. Examine advocates and skeptics. Period: May 8, 2017 to Jun 4, 2017 Events Marketing & Production. Create events to generate buzz. Examine how PR enhances events. Period: Jun 5, 2017 to Jul 2, 2017 Reputation Management Strategies. Respond to changes in sentiment about brand. Monitor conversations and report social metrics. Period: Jul 3, 2017 to Jul 30, 2017 The Online Media Room. Integrate digital media assets with third-party social platforms. Explore best practices for managing online media assets. Period: Jul 31, 2017 to Aug 27, 2017 Public Relations Final Project & Thesis. Create website. Defend thesis.