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the first continuous press was started in Boston -
machines and manufacturing made the production of newspapers faster and less expensive -
the first radio station with commercial sponsors and programming went on the air in Pittsburgh -
average weekly movie attendance was 40 million -
Radio reached its “Golden Age” during the 1930s -
by 1934 the majority of the homes in the U.S. had radios -
mass circulation magazines were well established -
magazines no longer had to hire typesetters. Writers and editors did the typesetting while they wrote and edited. -
Top magazines lost 61 million readers between 1997 and 1999 which led the study to blame the decline on reader migration to the Internet -
advertisers will increasingly migrate to online business–to–business sites