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Opening
The brothers Richard y Maurice McDonald, opened their first restaurant in San Bernardino (California ) , it was a " Bar- BQ " featuring 25 different dishes -
Reforms
Reduce only 9 options menu
• " Standardizing processes " in the kitchen , making it a sort of " assembly line " For this, they extended grills and created " dispensers " seasoning for all the burgers always come out the same
• To introduce the concept of "self - service" . -
First franchise sold
brothers sold their first franchise in Phoenix Neil Fox , who took advantage of the occasion to make a prototype of what would be the future McDonald 's, creating in the process the yellow arches over the years would become the symbol of the multinational -
The founder of the "empire "
Ray Kroc proposed the McDonald brothers to open more stores . A year later , the McDonald brothers Kroc gave him exclusive rights to market and operate the business of McDonald's -
Start the brand
It opens in Des Plaines, Illinois ( USA ) the first local McDonald 's Corporation -
second
the second restaurant of McDonald 's Corporation in Fresno , California opens . -
university for hambuergues
Ray Kroc buys out the McDonald brothers for $ 2.7 million. It also opens the Hamburger University in the basement of a restaurant in Illinois -
Golden arches
the golden arches were created by Jim Schindler -
first chairs
In Denver , Colorado the first establishment habre chairs inside -
Ronald McDonald
Willard Scott actor with his peronaje Bozo the Clown , was one of the most beloved of American children from the time he was hired to open in Alexandria , Virginia characters : just three years later, in 1963, the show Bozo had been canceled and McDonald's asked Scott to an entirely new character invented -
Internationalized McDonald's
opened its first stores in Canada and Puerto Rico . -
Another icon
comes the Big Mac -
one icon for childrens
born Happy Meal -
mourning
Ray A. Kroc died -
"healthy mind"
begins serving salads -
Rusia
the first McDonald's opened in Moscow , a symbol of the new times -
arived at Colombia
It is open the first restaurant in Bogota -
new logo
red background color is changed to green -
actually
McDonalds has a presence in 119 countries
