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Gutenberg invents moveable type making mass printing possible for the first time.
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Magazines first emerge as a medium.
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Radio advertising begins.
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First recorded use of televison advertising.
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Telephone household penetration passes the 50% mark.
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Tv ad revenue surpasses magazines and radio ad sales.
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Telemarketing emerges as a common tactic
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For the first time, print media feels the monetary pinch of outbound marketing.
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First hand-held phone call.
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IBM Corp. introduces the IBM personal computer.
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Print advertising is made even easier with the emergence of desktop publishing and the personal computer, leading to an explosion in pront advertising.
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2G mobile network advancements, SMS messaginf arrives. TV displaces newspapers as the nation largest ad medium
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New technologies cntinue to emerge and become adopted by wide audinces. Mobile phones gain popularity and the internet becomes a viable tool for commerce, opening the doors for an explosion in marketing.
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LiveJournal and Blogger are launched out.
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E-mail users win against spammers thanks George Bush, who estabilished the first national standards against sending unsolicited commercial e-mail.
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Linkedin, myspace and facebook
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Google begins personalized search results, informed by your past search history.
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Twitter arrives.
Amazon sales top 10 billion dollars.
Google, real time research results.
295 million 3G networkers users.
E-mail marketing, 90% of e-mails are SPAM.
Cellphones, 90% of U.S households have a cellphone.
People spend more time on internet than tv.
Social media and bloggs= real customers and leads, thats why marketing budget increases 64%