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In 1946, Estée Lauder and her husband Joseph Lauder, created the brand, Estée Lauder. They began with 4 products. These products were the beginning foundation of the company
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The first large store to order from Estée Lauder was Saks Fifth Avenue. This would begin the rush of other big stores to purchase products to sell Estée Lauder.
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Estée Lauder has reached their first million dollar in sales
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Estée Lauder has traveled over to London. The company has expanded internationally now.
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Estée Lauder has now revolutionized makeup by making a collection kit. These kits kick started for other brands to follow this type of product. In these collections, consumers are able to buy a lot of product all at once, allowing convenience.
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The company has expanded their company with another line, specializing in skin care, Clinique
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The company has been able to advance it's headquarters to a more prestigious building.
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Estée opens a store in Budapest to honor her mother.
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On the market, they were worth 3 billion dollars. People were paying $26 a share
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The company reached 9.7 billion dollars in annual sales.